Phebe Schmidt is made for Tumblr, and this isn’t a negative thing. In fact, it’s just the opposite. This aussie creative mind settled in Melbourne and specialised in studio photography makes ambiguity her language. Discomfort invades you when you see her pictures of models, shoes, fake lashes or a giant sausage. They are uneasy pics. There’s something going on with them. But if it looked as if they were just taken for aesthetic pleasure, don’t be fooled. Behind Schmidt’s work there’s a speech that explores the obsession of modern society for beauty clichés that rule gender identity. Taking into account all that mix, and knowing that her photography is pastel based and artificial, we say yes to Phebe Schmidt.
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