Commercial Surrealism by Qiu yang


Following closely and naturally the latest campaigns by KENZO, which were made by the fabulous team of ToiletPaper Magazine, Qiu Yang portrays the new clothing line of the Italian brand in a grandiose and striking way (with a leg here and another down there). Not only is it impressive on the aesthetic and composition level, it’s perfectly commercial, too; a discovery that can turn one from 0 into idol in a few seconds. And here you can smell talent from a distance: this photographer who was born in Beijing is now living and working in Amsterdam. Qiu Yang has developed a very personal Surrealist style, and has brought it to the most commercial field: advertising.





Photos & web
Qiu Yang
Marta Gui

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