Remember looking at your parents’ photo album and witnessing all those spontaneous moments of fun; you could tell the story behind the image, you could feel the reality beyond them. Well. Forget those happy, rose tinted times. Spontaneity has gone on holidays and we don’t know if it’s coming back. You are not so sure anymore whether a photo is the exact portrait of what you’re looking at, or if it’s been retouched to make ‘reality’ look better. More… rose.
Kate Cooper was really interested in this idea of how digital photography can make images become hyperreal; she believes that the picture is no longer a representation of the object itself but performs another function. In her video Rigged, we see a billboard size woman in high-definition, changing from reality to a pore-less and hairless body, smoothed of all error. According to Cooper, the digital images of our person are becoming our body doubles, used as a camouflage, a technique of survival. There’s little doubt about how our albums will look in the future; we just need to have a look at Rigged.